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Multi Menu

Canada's leading pet food distribution franchise!

To add to its team of franchisees in Canada, Multi menu is looking for people with enthusiasm and an entrepreneurial spirit who wish to involve themselves in this fast growing concept.

What makes this opportunity so popular?

High margins, deductible expenses of this home based franchise, as well as a low initial capital investment, makes a Multi Menu franchise very appealing to the small investor. For less than $10000, one can buy an exclusive territory of 15,000 homes where he/she will be able to sell and deliver Multi Menu products. More products to sell than any pet shops in Canada and a just in time inventory concept that allows you to only pay for the products that you have sold. With Multi Menu, you can build your cash flow as you go. Every new client (pet) will generate an average yearly profit of $150. How many pets do you see in your neighbourhood?

The Market

  • 52% of Canadians have a pet
  • 70% of Canadians buy their food at the grocery store
  • Average spending per pet per year: 660$
  • 78% of pet food buyers are women
  • Population is getting older and is looking for more services

The Multi Menu Franchise Opportunity

  • Exclusive territories
  • Training and ongoing support
  • Passive income corporate programs
  • Low investment, high returns
  • Full time and part time available
  • Start-up marketing program included in the franchise fees
  • Master Franchises available

The Franchise Advantages

  • 10 to 30% cheaper than retail
  • Proven concept operating since 1996
  • No or low inventory
  • 30 to 40% gross profit on everything you sell
  • Home-based and tax deduction benefits

As a Multi Menu franchisee you will have to

  • Plan your sales and the ongoing expansion of your territory
  • Prepare a business plan and establish objectives for both sales and development
  • Apply the marketing systems proposed by the franchiser or Master franchisee
  • Seek customers by using door-to-door, telemarketing, marketing and promotional methods.
  • Offer the best quality service to your customers (delivery, sales and follow-up)
  • Inform the customer of the advantages of Multi Menu products
  • Sell additional products to maximize profit and ensure that the consumer recognizes that Multi Menu offers all products for their pets
  • Identify the potential promotional partners, the media, charitable causes, competition and business opportunities in your territory, and provide this information to your franchiser and your Master franchisee in order to implement development systems and marketing adapted to your needs
  • Publicize and promote (marketing)
  • Establish a computerized listing of clients (e-mail) to facilitate promotion and solicitation
  • Prepare and ship orders
  • Do your business book-keeping
  • Keep yourself up-to-date in new technologies offered, in order to improve your business management
  • Follow training courses (products, marketing techniques etc.)
  • Participate in shows, fairs and exhibitions in your territory
  • Implement a new customer reference program

The Growth:

Not only is the Multi Menu franchise concept popular with Quebec entrepreneurs, but it is also spreading everywhere in Canada. Ontario, New Brunswick, Alberta and British-Columbia are now operated by Multi Menu Master Franchisees. With a dozen franchisees in Ontario and ten in New Brunswick, the Quebec concept of Multi Menu franchises enjoys great success outside Quebec.

Multi Menu has been in operation since 1996. Since May 2004, the new owners have invested significantly in its concepts, business development and marketing systems for the franchisees. More than 140 franchisees operate a Multi Menu franchise across Canada.

Multi Menu Products

Multi Menu is a Canadian company established in 1996 to serve the growing demand for home delivery of quality pet food and accessories. The food offered by Multi Menu and its franchisees has the following benefits:

  • Human-grade consumption ingredients
  • No animal by-products are used in any of our recipes
  • Only natural preservatives are used
  • Only fat types used are chicken and lecithin
  • Certified by the Canadian Veterinary Medical Association
  • Canadian manufacturer with HACCP certification (prevention program protects against biological, chemical and physical dangers)

Up to 30% savings over comparable brands

For dogs, cats, fishes, birds or any other kind of pet, you can order whatever you need from our line of 6500 products: dog biscuits, cat treats, collars, bird food, dog cages, cat cages, litter trays, bowls, mouse cages, toys, etc. Multi Menu franchisees also offer different categories of litters to meet the needs of the most sophisticated cats.

Multi Menu is growing across Canada

Not only is the Multi Menu franchise concept popular with Quebec entrepreneurs, but it is also spreading everywhere in Canada. Ontario, New Brunswick, Alberta and British-Columbia are now operated by Multi Menu Master Franchisees.

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